Cold out? Many designs in this guide also come as a soft hoodie or crewneck sweatshirt. Shop Cozy Hoodies & Sweatshirts
Somewhere in your house is a Christmas card photo that did not go well. Someone blinked, someone cried, someone's shirt itched. Matching shirts fix about a third of that before anybody steps in front of the camera, as long as the shirts are soft, the sizes are sensible and the order goes in with time to spare.
Here is how we approach it. Most of the tees on this page are role shirts: one for grandma, one for dad, one for the host, one for the whole group. They are meant to coordinate rather than clone, which means every person gets a joke that suits them while the colour and the mood tie the group together. One design, "We All Match None of Us Wanted To," is made for the group that wants everyone in the same shirt.
This guide helps you pick the look, size a family and order in time.
How to choose
Decide how matching you want to be. Exactly the same is easy and charming for a group photo. Same colour with different designs gives each person their own joke. Different colours with the same design adds personality while still looking like a set. Pick the version your least enthusiastic relative will agree to.
Choose a mood. Humour that works for a six-year-old and a sixty-year-old is gentle and obvious. A design that reads from across the room helps the photo, so choose clear, short lines. If you are unsure, go cozy with a small wink; nobody has ever regretted cozy.
Sizing a family. Our unisex tees are cut relaxed and sized for adults. Check the size guide at /pages/size-guide, and ask every adult to measure a tee they already love, laid flat and measured across the chest. A medium measures about 20.25 inches across, a large about 22, an XL about 24. The relaxed cut is roomy, so anyone who likes a close fit should go down one. We do not list kids' sizes on these designs, so for children check each product page; a small can double as a nightshirt. Make one person responsible for the list and set a deadline a week before you order.
Because every shirt is printed to order, we cannot take returns or exchanges for sizing or a change of mind. Shoppers in the EU keep their 14-day right of withdrawal (see our refund policy).
Order everything together. One order for the whole family keeps the timing as even as possible, though made-to-order items can arrive in more than one package. If cousins live in different states, each household can order on its own; just agree on the colour by message.
Care. Wash the family set together the first time, inside out on cold, tumble dry low, no bleach, no iron on the print.
A smoother photo day. Try the shirts on at least a day ahead, in case a sleeve needs a fold. Have snacks ready. Put the youngest in last, because a shirt on a toddler has a short shelf life. Take the serious group photo first, then the silly ones, since the silly ones are the ones you will actually print and frame. If your family is spread out, a video call with everyone in their shirts also makes a lovely picture when the only chance to be together is on a screen. And if the photo does not go well, the shirts will still be comfortable for the rest of the day, which is its own kind of success.